Air IT (Nottingham)
This was one of those projects that came with a perk, as it involved a bit of travel to Nottingham, London, and other beautiful cities in England and Ireland. Air IT was one of three European partners we filmed during this trip. It was such a pleasure to meet and film these fine people along with exploring their beautiful cities while shooting B-roll footage. In addition to capturing video footage for StorageCraft, we also filmed and cut promotional videos for each of these business partners to use in their own marketing. Many such videos have successfully drawn anywhere from 100,000 to 200,000 views. Our British friends at Air IT were filled with complements when they saw what we had produced with this. My role in the production of this video was primarily art/creative direction, videography, photography, and audio recording. I also scouted locations, set up the shots with the cameras, microphones, and lighting. I helped direct the interviews while capturing all the audio and visual elements. In post-production, I worked closely with my team and our video editor and provided direction for each sequence.